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The benefits of digital marketing are huge and it has its reaping benefits. In this era of internet, digital marketing is the new trend that will never fade. With reaching more people, it helps in increasing customers, engaging them, growing business and building brand awareness.

Once you have realized the importance of digital marketing for your business, it is essential to select the best Online Marketing Company in Mumbai. Since you are hiring a digital marketing agency for the first time, you might have no idea on what qualities to look for or what questions should be asked.

In today’s guide, we will go through a checklist of questions that one must ask before hiring the perfect digital marketing agency.

We will break these questions into different segments for better understanding.


KEY GOALS

1.    Who are their past and present clients?

It is a good practice to check their previous clients and go through their work. This might give you an idea of how they work and what are the successful strategies that they use. If they have clients that are related to your field, you will be more satisfied to see that they have worked with a business related to yours.


2.    Will they give their best to understand your company goals?

The key to a successful digital marketing campaign is to understand your business and have objective straight. How well does the agency understand your goals and what are their own objectives? An agency should not only be focused on building leads and customers, they must have the ability to understand the company and go beyond this.


SEO

3.    How has SEO changed in the few years?

SEO is an important part of digital marketing and the agency should have knowledge of it and their changing trends. In 2012, Google launched Panda update that penalized websites if guidelines were not followed. Therefore, the SEO agency in Mumbai should have a better understanding of guidelines and tactics that are useful.

4.    When will I see results?

Understand that SEO is a long process and it may take at least 3 to 6 months to show results. An agency who promises to get you on top of search engines might use black hat techniques that can get your site penalized. Therefore, we aware of such agencies and see how they answer this question.


CONTENT MARKETING

5.    What is content marketing?

If the digital marketing says that content marketing is about writing blogs and website content, a warning in your head must pop out. Content marketing is not just about blogs and writing website content, it is also about creating images, videos, infographics, etc.

The content marketing team should be working closely with the SEO team in order to add relevant keywords to the content. The Content Marketing Company in Mumbai should have a better understanding about all this and must tell and explain you this.


6.    Can you show some of your content pieces?

Ask them to show their content marketing work and the clients that they have written content for. This may give you a fair idea about their work.


THEIR TEAM

7.    Can I meet the person who will be working on my project?

When you hire a digital marketing company, you indirectly develop new colleagues. You should be comfortable with the person who will be handling your business. get to know how approachable they are and whether the agency matches your business values.


One can ask many more questions related to each digital marketing service and then choose the right agency.

Webtraffic.agency is a reputed Digital Marketing Agency in Mumbai that specializes in SEO, content marketing, PPC, email marketing and many other services. To know more about our digital marketing packages for small business, click here